← Glossary

What is Consent Management?

Definition

Tracking and honouring customers’ permissions for how their data and channels are used.

In depth

It is central to privacy law and trust. EazyCXM filters non-consented recipients at send time across email and WhatsApp.

Engage & Market
Related terms

More on Engage & Market

WhatsApp Business API

The official programmatic channel for businesses to message customers on WhatsApp at scale.

Drip Campaign

A series of automated messages sent on a schedule or triggered by behaviour.

A/B Testing

Comparing two variants of a message to see which performs better before full rollout.

Web-to-Lead

Capturing website or form submissions directly into the CRM as leads.

Consent Management, made practical

EazyCXM puts concepts like this to work across your business — see it on a demo.

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Tell us a little about your team and we’ll walk you through the platform on workflows shaped like yours — your industry, your motions, your messiest Tuesday.

We reply within one business day — A real person, not a sequence.

The demo runs on your use case — Bring your hardest question — that’s the fun part.

No pressure, no spam — Your details are used to reach you about this, nothing else.

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